SEO web analysis: What you’re doing wrong and what others are doing better

Search engines evaluate websites based on many factors that affect their display and position in search results. Therefore, do a basic SEO analysis of your website. What should you focus on? Google talks about more than 200 factors that search engines evaluate when compiling natural search results. If you want to look under the hood and find out what influences their decision-making, we have prepared a basic SEO audit for you that you can try yourself. But leave a more detailed SEO analysis in the hands of experts.

Before you get down to SEO analysis itself

Before the analysis itself, it is necessary to realize who your website is intended for. Be UK Phone Number Data aware of what services or products your website offers and for whom they are intended. Who is the target group of your website? Do you sell, inform or mediate? Do you have a specific goal ? Want to sell more? Have higher traffic or readership? Or something else? See how your website is structured Is it clear from the first glance at the main page what kind of website it is ? It contains all the necessary information , which will clearly tell both search engines and visitors what you are? What do you do? The main page (home page) should act as a showcase for your business . Do you have a logically designed main navigation? Does it include all the important categories?

Does the visitor have the possibility to get

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deeper into other parts of the website from the navigation? Look at the individual pages USA Phone Number List Do they contain any text? Is this text easy to read for users ? Do you use paragraphs, subheadings or different font styles in longer texts? Can the pages work independently if the visitor gets to them directly from the search engine? The site should offer the visitor exactly what he was looking for in the search engine. Analyze the current status of visits Do you know where your visitors come from ? Are they coming to you from links on other websites, from natural search results (organic), from paid advertising or from another source? Is your website optimized for mobile devices? Due to the Google algorithm update, it is now especially important that your website adapts to mobile devices in order to be responsive.

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