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“You have to ask yourself, why would supermarkets stock a new soda when there are so many of them?”
Interview with Stijn Demeersseman on why focusing on the product prevents marketers from thinking about the customer. Laba Business School,
Golden tips for your business
If you are starting your business and want to enter the market with everything you need, or are a little
New brand for a new year
A new year often symbolizes fresh starts, opportunities, and growth. If you’re thinking about launching a new brand for the
Digital Advertising for the Food Service Sector
Are you already familiar with digital advertising strategies for the food service sector? Come here and we will show you
Children’s Day – Remember 5 Campaigns That Are True Classics!
Children’s Day is considered the kick-off for the end-of-year sales season. In Brazil, the date is expected to generate R$1.8
Midjourney: What is it, where does it live and how is it creating art with artificial intelligence?
Have you heard the news? Lately, Midjourney has been making a big splash in the minds of many people on
Is it a cookie or a biscuit? Pastime is inclusion!
Did you hear? PassaTempo, a Nestlé biscuit brand, recently launched a completely special edition of its product with illustrations of the alphabet
Digital Accessibility: Brazil has only 1% of websites with accessibility
The democratization of internet access is an extremely relevant issue that raises a fundamental question: is digital accessibility for everyone ? Below
Цифровой маркетинг и цифровая реклама
Чем цифровой маркетинг отличается от цифровой рекламы? Цифровой маркетинг реализует широкую онлайн-стратегию для привлечения аудитории! в то время как
Цифровой маркетинг или бизнес-аналитика – что лучше?
Выбор между цифровым маркетингом и бизнес-аналитикой открывает разные пути! каждый из которых предполагает уникальные навыки! задачи и возможности карьерного
Por que você precisa criar mais páginas de destino [Dados + Dicas]
“Eu já tenho algumas páginas de destino. Então por que você deveria fazer mais? Isso parece quase tão louco quanto
15 лучших показателей целевых страниц для цифровых маркетологов
Статистика целевых страниц дает представление о производительности в различных секторах! показывая! как они складываются с точки зрения эффективности. В среднем
Ad group management
Looking at Google’s definition of an ad group, it refers to “using ad groups to organize ads by a common
Video essays are rapidly growing in popularity
The phenomenon of long videos is not only seen in fan culture. Video essays, which are usually 25 minutes to