Why hire an agency specialized in shopping centers?
As a shopping centers manager or marketing manager. of a shopping centre, you have probably considered hiring. The services of […]
Digital Marketing
Lead Generation
Generating more leads: The most effective current strategies
Mastering the art of lead generation is essential for businesses to grow. From attracting potential customers to nurturing relationships and
Digital Marketing
7 steps to create a social media video strategy
Since the video strategy beginning of this blog we have stressed the importance of content for any marketing strategy. We
Digital Marketing
Reconnecting with mall consumers: 4 key trends
The Reconnecting with mall pandemic has greatly impacted our daily lives. If before we went to a shopping centre to
Lead Generation
Is it time to change your email marketing software?
In today’s fast-pac digital world, email marketing remains a key element for businesses looking to connect with their audiences. However,
Digital Marketing
7 video contents that promote internal communication
‘A picture is worth a internal communication thousand words’. How many times have we heard it and how much truth
Lead Generation
Master Email Marketing Without Overwhelm: A Guide for Busy Professionals
We all know how effective email marketing is at engaging with customers, driving sales, and building brand loyalty. However, you
Lead Generation
Email design trends: What will grab subscribers’ attention in 2024?
While the digital marketing industry is constantly changing, email marketing remains a cornerstone of marketing strategies for businesses across all
Lead Generation
Which marketing channels make sense for your strategy?
One of the biggest challenges marketing managers face is selecting the right channels to deliver their message from a multitude
Digital Marketing
Roetz: give your bike a good makeover
Roetz, a bicycle manufacturer that sells good makeover circular, sustainable bicycles and e-bikes, believes that as a society we do
Digital Marketing
Black Friday: these brands are no longer participating!
With the last Friday of November longer participating in sight, everyone is ready to score the best deals during Black
Digital Marketing
The Elaboration Likelihood Model (ELM): persuading through authenticity
Petty and Cacioppo’s (1986) Elaboration Likelihood Model (ELM) emphasizes in which they think deeply about the message, and the peripheral