Content on LinkedIn is a necessary, but not sufficient, croatia phone number library condition to start your strategy. Once you have all these elements in hand. Maintain your LinkedIn you can also dedicate yourself to more “technical” activities such as optimizing your profile. In this case, I recommend that you pay particular attention to some elements:
LinkedIn profile or company page
- Profile photo : Choose a professional photo that represents you. Make sure it is high quality and conveys your personality or the values of your brand. Therefore, no photos in a swimsuit or on vacation, but professional photos, perhaps while you are dedicating yourself to your work;
- Cover Photo: Use an eye-catching cover photo that visually. Maintain your LinkedIn complements your logo or profile photo. It should clearly reflect who you are and what you do.
- Summary : In this space, describe in detail what you can do for your typical customer and how you are different from others; plan and map your drip campaign
- Professional and academic experience : Always optimize these sections by including your work experience and education.
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In any case, the choice of topics should always andorra business directory respect two criteria: follow your unique skills, that is, those that distinguish you from others, and the interests of your target audience. The next step is to draw up a list of possible topics that represent you and insert them into a LinkedIn editorial plan, that is, a document that establishes the nature of the content to be published and the frequency.